Track 2. Russia: Exploring New Tourism Destinations
Dates and location
02 July, Moscow – arrival day
03 July, Moscow – Moscow city tour
04-09 July, Moscow. Moscow-based part of the Summer School is full-time, intensive programme. It consists of at least 44 contact hours over the period. The HSE professors and H&T practitioners will provide an introduction to the H&T field in the Russian context. Besides in-class tuition the programme includes a study tour to a 5 stars hotel of one of the international hotel chains.
The programme covers the following topics:
- H&T Business in Russia: the State of Art;
- IT and Social Media in Russian H&T Industry;
- MICE in Russia;
- Pricing in H&T;
- Customer Experience in H&T Industry;
- Place Attractiveness;
- Research Methods in H&T, etc.
10-13 July, HSE Training Centre, Voronovo. This research-oriented part of the programme offers insights into the development of Kaluga Region as an emerging tourism destination. The programme combines a master class from Kaluga tourism expert, a field exploration of the Kaluga Region, as well as participants’ research project discussions and presentations.
14 July, Moscow – departure day
We invite the 3rd and the 4 th year Bachelor and 1st year Master students interested in H&T research within Russian context.
Location and accommodation:
Moscow: HSE students’ dormitory, 2 persons per room
Voronovo: 2 persons per room
Moscow: coffee breaks and lunches on study daysVoronovo: breakfasts, lunches, dinners, coffee breaks